Over the course of March, there have been quite a few AI-focused updates happening on Semrush. This comes as AI search continues to reshape SEO, with more people turning to AI search platforms like ChatGPT for their search needs. First with he launch of the AI tookit, and then Semrush Enterprise introducing AI Optimisation, they have now added SearchGPT as a new search engine option within its Position Tracking tool. Metrics include:
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Domain position tracking for target keywords in ChatGPT Search.
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Average position calculations for each keyword.
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Visibility scores to gauge overall performance.
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Local pack tracking for business name searches
For more details on these updates, see the Semrush product updates below.
