In an aim to streamline product data submissions and improve overall shopping experience for users, Google has announced updates to its product data specifications. These are effective from 8th April 2025.
- New downpayment reporting, a new downpayment sub-attribute within instalment. Where price reflects the full up-front cost.
- The energy efficiency class attribute is being made more inclusive. It provides support for products requiring energy labelling.
- New shipping attributes, to offer more precise delivery estimates there are three new offer-level shipping attributes; carrier_shipping, shipping_handing_business_days & shipping_transit_business_days.
The below are updates which will be effective 1st July 2025.
- Member pricing changes, merchants will have to use the loyalty_program attribute where applicable for member-exclusive prices.
- US sales tax settings will be removed, meaning there will be no requirement to submit US sales tax via tax or tax_category attributes within GMC.
