A new AI-powered chatbot tool has been added to TikTok’s Seller Centre to solely provide useful information for brands wanting to sell products on the platform.
The new ‘Seller Assistant’, available as part of the commerce management tools, will help brands with insight like:
- Advice on product listings
- Maximising visibility of the brand and products
- Performance data
- Personalised recommendations on marketing tactics
The new addition to the platform is said to be TikTok’s way of ensuring brands don’t just manage their shops, but also know how to optimise them easily and effortlessly.
