Meta has begun automatically removing admin users from Meta Business Suite profiles if they’re inactive. This update will help businesses keep their accounts secure, preventing unauthorised activity.
Anyone with access to a business portfolio who has not logged into business tools like Meta Business Suite, Business Manager, Ads Manager, or any related app or integration in the past six months may be removed.
Additionally, any ad accounts that haven’t run any ads within the last 15 months risk being closed due to inactivity. If this happens, the primary payment method is removed, ads are turned off, and the account won’t be able to run or publish new ads. It’s also worth noting that ad accounts can’t be deleted from the portfolio.
After an inactive user has been removed from the account, someone with full control over the business portfolio has three months to reverse this action. This can be achieved by navigating to ‘Security Centre’ and ‘Completed Actions’, where you will find a list of recently removed users. You can select ‘Review’ and choose which users to re-add.
